Fountain Weekly Briefing: May 18


With the economy stirring, many business leaders are switching focus from reactive to proactive, designing?exit strategies that ensure they’re ready to increase market share at the earliest opportunity.

This week we’re bringing you?two events?with experts in their respected fields alongside our own team, to give you the best advice for your next steps.

Sending you warm wishes and solidarity,

Rebecca Lewis Smith
Co-Founder & Director of Fountain


Copywriting Masterclass With Barclays Eagle Labs

Join us this Wednesday, 20 May, at 11am, where we’ve teamed up with Barclays Eagle Labs and Konrad Sanders, The Creative Copywriter, to offer you an expert insight into messaging and copywriting at this time.

Make sure that you’re using the right messaging for your audiences and are hitting the right tone of voice for the daily changes that we’re seeing in the market.



Pharma Marketing: Evolution, Revolution and the New Normal

Fountain’s Rob Morley joins Kym Jacks-Bryant, from pharmaceutical specialist Norgine, and and Chris Finch, of award winning digital healthcare agency earthware, to bring to you expert insights into marketing and tech in the Pharmaceutical industry; this Friday, 22 May, at 11am.

They share their combined experience in exploring real-world technologies and future strategies, as well as answering all of your questions.



Rapid Revenue Recovery

A useful and concise report from Mckinsey on the short-term and high-impact moves that contribute to EBIT based on the SHAPE model. It identified Rapid Revenue Recovery actions based on strategy, digital channels, productivity as well as customer experience and insight.

Mckinsey clearly state the need for ‘thoughtful forecasting’, which is our own view on the key to success in digital marketing.


18 May 2020

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